For indie authors · Opening soon

The author website your designer would charge you $2,000 for.

Modern Next.js template with series read-through pages, newsletter signup, and per-book SEO. Edit four files, click deploy, and your books are online — at the same domain you already own. No subscription, no platform lock-in.

No spam. One launch email, then you decide.

How it works

From idea to live site in an afternoon.

No designer, no $50/month subscription, no 'platform fees.' Four steps and you own everything.

Customize your site
1

Customize your site

Type your name, three book titles, pick a color theme. The customizer renders your actual site live as you fill it out.

Get your repo
2

Get your repo

We create a private GitHub repo pre-filled with everything you typed. You're added as admin — it's yours.

One-click deploy
3

One-click deploy

Sign in to Vercel, import the repo, click Deploy. Build finishes in 90 seconds and you have a live URL.

Point your domain
4

Point your domain

Add the domain you already own. Two DNS records, ~10 minutes, and the site is live at yourname.com.

Real sites running this template

Not a mockup. Working author sites today.

Two pen names, different genres, same data-driven template. The screenshots below are live — click through and click around.

dominichale.com on mobile

dominichale.com

coledeckerauthor.com on mobile

coledeckerauthor.com

Mobile-first. Looks right on the phone where most of your readers will land.

What you get

A real author site, not a template that needs ten plugins.

Everything you need to ship, nothing you don't. Built like a developer would build it, but designed for authors who'd rather be writing.

Modern stack

Next.js 16, Tailwind 4, TypeScript. Hosted free on Vercel. Loads in under a second on mobile.

Data-driven

Your books and series live in JSON files. Add a new release in 30 seconds, push to GitHub, Vercel rebuilds in 90.

Series read-through

Every book page shows reading order with a 'you are here' marker — the same UX that drives Bedrock book 1→2 conversions.

Per-book SEO

JSON-LD structured data, custom OpenGraph cards generated for every book. Google understands what each page is.

Newsletter built in

Drop your ConvertKit, MailerLite, or Buttondown form ID into one config line. No backend, no API keys, no env vars.

Blog with MDX

Release notes, behind-the-scenes posts, related-post linking by series. Markdown plus React components.

Mobile-first

Tested on phones. Looks right on every screen size, not just laptops.

Yours forever

One-time purchase. You own the GitHub repo, the domain, the data. Cancel us — the site keeps working.

Pricing

One price. Yours forever.

No subscription. No 'platform fees.' No upsell tier. When you publish your tenth book, you don't pay us more.

Self-Serve

For authors who can copy-paste, follow a Loom, and aren't scared of GitHub.

$149

one-time, no recurring

You get:

  • Private GitHub repo with your name + first 3 books pre-filled
  • 8-minute setup Loom (Vercel deploy, custom domain, newsletter wiring)
  • Email support for setup questions (7 days post-purchase)

You do:

  • Sign in to Vercel (one click) and import the repo
  • Add your domain — paste two DNS records from Vercel into your registrar
  • Drop covers into public/images/covers/
  • Edit JSON when you publish a new book

Most popular

White-Glove

For authors who'd rather pay an extra $200 to skip the technical setup.

$349

one-time, no recurring

You get:

  • Everything in Self-Serve
  • We do the Vercel deploy
  • We wire up your custom domain (you give registrar access for ~10 minutes)
  • We populate your initial books / series / bio from a single intake form
  • 30-day support window — any setup question, response within 1 business day

You do:

  • Fill out the intake form
  • Give us 10 minutes of registrar access
  • Edit JSON when you publish a new book — same as Self-Serve

Both tiers open at launch. Get notified first:

FAQ

The boring but important questions.

Do I need to know how to code?+

No. You edit text in JSON files (it's like editing a spreadsheet, but with curly brackets). The Loom shows you exactly which lines to change. If JSON gives you anxiety, get the white-glove tier — we'll do the first round for you.

What does it cost to run after I buy?+

Vercel free tier covers everything. Your domain costs ~$10–15/year wherever you bought it. Your newsletter (ConvertKit, MailerLite, Buttondown) is whatever they charge — we don't touch that. Zero recurring fees from us.

Can I move my domain?+

Yes — you point your domain at Vercel via two DNS records. The Loom walks through GoDaddy, Namecheap, and Cloudflare. If you bought your domain through Squarespace, you'll need to switch DNS providers (or get the white-glove tier and we'll handle it).

What if my newsletter is on Substack / Beehiiv / Mailchimp?+

We support ConvertKit, MailerLite, and Buttondown out of the box (one-line config). Substack, Beehiiv, and Mailchimp have embed snippets that work as drop-ins. If you use something exotic, white-glove tier covers wiring it up.

Can I add more books later?+

That's the whole point. Open data/books.json, add an entry, drop a cover image, push to GitHub. Vercel rebuilds in 90 seconds. No add-on fees, no per-book pricing.

Can I change the colors / fonts?+

Self-Serve: it's Tailwind CSS — every color is a class name. Change bg-blue-600 to bg-emerald-600 site-wide and you've recolored. The Loom covers this. White-Glove: tell us what colors you want, we'll do it.

Can I see the code before buying?+

Yes — the customizer renders your actual site live with your name and books filled in. You see exactly what you're getting before payment.

Refunds?+

14-day refund, no questions asked, as long as you haven't deployed the site to a custom domain. Once you've deployed, you've gotten the value.

Why isn't this a SaaS / subscription?+

Because indie author sites are a configuration problem, not a recurring service problem. You don't need our servers to render your books page. You need a thing that ships once and gets out of your way. So we sell the thing.

What if you go out of business?+

Your site keeps working. It's hosted on Vercel under your account, the code is on GitHub under your account, the domain is at your registrar under your account. We hold no keys.

Get in line for early access.

We're finishing the customizer, the setup Loom, and the checkout flow. Drop your email and we'll send one launch note when it's live.